Secrets of an Ad Pro
This real-world, money-making guide for anyone in or considering ad biz should also be required reading for anybody who depends upon advertising for success in business. With more than 35 years in big-time agencies and small, Scott pulls no punches. His behind-the-scenes stories as a creative director at DMB serving Cadillac (during its glory days), Kirch, Bendix and other big-name accounts are entertaining and instructive. It's the kind of book, you'll want to read a couple of times and keep close by for reference or reread after a particularly tough day at the office.At their constant urging I finally purchased a Dell laptop. It was prehisa toric by todaya#39;s standardsawith a builtain blackaand-white screen and only 40 meg of memory. Wow! This computer thing was sensational. I could do work faster, easieranbsp;...
| Title | : | Secrets of an Ad Pro |
| Author | : | George A. Scott |
| Publisher | : | iUniverse - 2001-09-01 |
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